AlphaTrAI, an AI-driven technology solutions and services provider based in San Diego, has expanded its footprint by acquiring Anchor Advisory Services (“Anchor”), a scheduling and sales management solutions supplier headquartered in Plymouth, MA.
AlphaTrAI is in the process of a “strategic expansion” under the leadership of former LPL executive and financial services veteran Bill Dwyer. The firm deploys artificial intelligence for front-, middle- and back-office applications through customized technology solutions and plans to leverage its offerings to support Anchor’s RIA acquisition and outsourced internal wholesaling capabilities. Aligning with those efforts, AlphaTrAI will focus on expanding Anchor’s service offerings and employee headcount in the near term.
“We are bringing together exceptional industry talent from both companies with advanced sales and technology capabilities that will enhance the client experience, drive efficiencies and streamline operations,” said Mr. Dwyer, AlphaTrAI’s CEO. “Anchor’s expertise earned from scheduling over 50,000 meetings between advisors and wholesalers will be significantly enhanced with the integration of our technology, and together, we are uniquely positioned to advise and support wealth and asset management firms.”
Steve Rokoszewski, Founder and President of Anchor, added, “Over the past eight-and-a-half years, with nearly one million outreaches, Anchor has evolved from a leading scheduling company to a comprehensive service provider for product distributors. We have had the privilege of working with 172 different clients, covering nearly every product type in the investment and asset management industry. This acquisition marks an exciting chapter in our journey as we enhance our offerings with cutting-edge technology.”
The terms of the deal were not disclosed.
