In a move aimed at accelerating product innovation, Docupace, a leader in back-office automation for wealth management, has announced Elizabeth Pavlik’s promotion to Chief Product Officer (CPO). Pavlik becomes the first to hold this newly created role, reflecting the company’s commitment to enhancing its product vision and customer experience.
As CPO, Pavlik will report directly to Chief Operating Officer Mike Zebrowski, who lauded her for her exceptional leadership and ability to align Docupace’s product strategy with industry demands. “Promoting Liz to Chief Product Officer recognizes her relentless commitment to driving innovation and creating value for our clients,” Zebrowski said.
Pavlik’s promotion comes after a decade of pivotal contributions to Docupace. Since joining the company in 2014, she has been instrumental in guiding transformative projects and delivering innovative solutions tailored to wealth management, according to the firm Tuesday. Her tenure at Docupace follows roles at New York Life and ESI, where she honed her expertise in compliance, operations, and product development.
An Advocate for Product Development
In her new position, Pavlik will take on expanded responsibilities, including advocating for product development, ensuring a cohesive user experience across Docupace’s platform, and maintaining the company’s competitive edge in the wealth management industry. “It’s an exciting time for our industry,” Pavlik said. “I look forward to working with our talented team to drive innovation and deliver meaningful solutions that empower financial professionals and their clients.”
The promotion comes on the heels of a banner year for Docupace. In October 2024, the company unveiled a revamped user experience and enhanced platform. Last year, private equity firm Genstar Capital made a majority investment in Docupace, as the company continues to solidify its reputation and could be poised to capture additional growth opportunities.
Pavlik’s promotion underscores Docupace’s focus on staying ahead in a competitive market, ensuring its platform evolves to meet the growing demands of financial advisors and investors. As the company continues to expand, Pavlik’s and Zebrowski’s vision and expertise are likely to play a central role in shaping its future.
