FusionIQ Introduces FIQ Freedom for Breakaway Advisors

NEWS BRIEF 3 Industry

FusionIQ, a provider of cloud-based wealth management solutions, recently launched FIQ Freedom on the FusionIQ One platform. FIQ Freedom was created to provide advisors considering transitioning to a more self-sufficient business model with a turnkey solution that helps them better shift to independence.

According to the firm, FIQ Freedom streamlines the transition process by offering advisors a white-label wealth management platform that delivers a modern advisor and client experience in six weeks. The platform features rep as portfolio manager tools, a workflow that connects the front, middle, and back offices, and process automation designed to scale advisors’ businesses.

Mark Healy, FusionIQ’s Chief Executive Officer, said, “With FIQ Freedom, advisors can break away from conventional RIA models and embrace a new era of autonomy, efficiency, and client-centricity as digital wealth leaders.”

Several of the features of FIQ Freedom detailed in the firm’s statement include streamlined digital compliance that automates tracking of Anti-Money Laundering (AML), incorporates Know Your Customer (KYC) processes, and focuses on collecting and verifying customer information through a Customer Identification Program (CIP), reducing manual effort and paperwork in a compliant-friendly middle office.

“FIQ Freedom represents a significant leap forward in empowering advisors to build their practices on their terms,” said John Guthery, Chief Investment Officer at FusionIQ. “From streamlined compliance to customizable risk tolerance assessments and sophisticated Rep as PM tools that make building, managing, analyzing, and rebalancing models easy, cost-effective, and painless across client accounts, FIQ Freedom equips advisors with the technology and support they need to thrive in an ever-evolving industry.”

FIQ Freedom’s 100% digital client onboarding process offers client-driven, rep-assisted or advisor-led onboarding options and provides users with a customized risk tolerance questionnaire, data security compliance and a digital Advisor Workstation with a dashboard that delivers a consolidated view of an advisor’s book of business.

“Our mission at FusionIQ is to make it easy for financial advisors and institutions to lead the digital wealth revolution,” Mr. Healy concluded. “With FIQ Freedom, we’re providing advisors with the advanced portfolio management tools, dedicated operational and technical support, and flexibility they need to thrive in today’s fast-changing landscape.”