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WEALTHTECH INSIDER: New Marketing Rules – What CCOs Need To Do Now

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In December 2020, the SEC announced the first substantive overhaul to Rule 206(4)-1 under the Investment Advisors Act in nearly 60 years. The new marketing rules change everything.

WEALTHTECH INSIDER: Welcome to #FinTok – The Viral Space That’s Bridging the Gap with...

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Finktok, also referred to as Financial TikTok or StockTok, is a subcommunity of TikTok users who provide advice, education, and discussions on personal finance in short clips.

DWN Op-Ed: WealthTech’s Three Marketing Mountains (And How to Climb Them)

By Kelly Waltrich It came to me abruptly, while I was recording a podcast about what I’ve learned from working with so many wealthtech and...

WEALTHTECH INSIDER: The Importance of Staying Invested-How to Ease Investor Concerns in a Down...

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Over the past year, investors and their portfolios have been dealt with a blow of volatility—which is why it’s so important for financial advisors to educate their clients on the importance of staying invested.

WEALTHTECH INSIDER: Why Today’s Inflation Calls for Goals-Based Solutions

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The recent rise of inflation has certainly created new challenges for investors, said Scott Ladner of Horizon Investments, on The Weighing Machine, a podcast from Rusty Vanneman of Orion Advisor Solutions.

WEALTHTECH INSIDER: Why Email and Video Marketing Still Resonate with Prospects

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An advisor’s digital brand presence matters more than ever, but it is not always obvious how to take advantage of digital channels to find new business and keep your current clients engaged.

WEALTHTECH INSIDER: Advisors Shouldn’t Be Afraid To Talk Taxes

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Financial advisors have a huge opportunity to help their clients with tax issues. The problem is that many advisors believe providing tax assistance to their clients is tantamount to providing tax advice.

WEALTHTECH INSIDER: Help Clients Improve Outcomes with Goals-based Investing, Part 2

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Daniel Crosby, Chief Behavioral Officer for Orion, points out that people spend money in accordance with a psychological hierarchy of needs, prioritizing safety and security first.

WEALTHTECH INSIDER: Help Clients Improve Outcomes with Goals-based Investing, Part 1

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Behavioral finance is at the heart of financial advice & wealth management, according to Orion Advisor Solutions, which has embedded an asset bucketing functionality - Protect Live Dream - into its software.

WEALTHTECH INSIDER: Why Now Is a Crucial Time to Talk About Risk, Part 2

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Financial markets are awash with risk right now, said Rick Bookstaber, founder of Fabric RQ, but one risk category that investors likely won’t have to worry about long-term is geopolitical.