The Taylor Market Report (10/17/23)

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S&P 500 and equities are continuing to expect both strong earnings AND a Fed easing. However, ignoring world events plus interest rates NOT easing will result in a HUGE disappointment to investors.

MARTECH MINUTES: Tips to Help Advisors Build Their 2024 Social Media Strategy

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A well-executed social media strategy can boost visibility and improve engagement, ultimately driving more business and building stronger relationships with your audience.

MARTECH MINUTES: Why Advisors Must Use Content Marketing

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For FAs, a significant reason clients may be unhappy with their advisors is a need for more communication. Communication is no longer just emails and phone calls; it's social media, blog posts, and newsletters too!

REAL CLEAR CRYPTO: Blockchain Wars & The Global Quest for Dominance and Adoption

In the digital realm, blockchains emerge as a groundbreaking force, poised to revolutionize industries, redefine traditional notions of trust, and catalyze a silent yet intense global competition.

The Taylor Market Report (1/9/24)

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Stay vigilant as you view government numbers-a 25% revision down on employment is not a statistical anomaly. Statistics 101 will teach you 25% is really far off (maybe government bureaucrats cut those classes).

Why Content Market in Compliance-Heavy Industries?

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Regulated industries such as wealth, banking, and insurance have moved away from ‘word-of-mouth’ advertising, and now have several online channels that can provide this same validation of recommendations.

MARTECH MINUTES: How to Grow AUM – Internal Advisor Marketing Departments

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With the model of advisor marketing services woven into the company's culture, having a suite of marketing tools readily available and a team that supports them is attractive to advisors looking to transition.

MARTECH MINUTES: How to Prove the Value of Marketing

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Feedback about marketing efficacy is not always immediate, and ROI (Return on Investment) may only sometimes be easily traceable back to a particular initiative. So, how can you prove the value of marketing dollars?

MARTECH MINUTES: 7 Social Media Tips for Advisors in 2024

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As we edge closer to the end of the year, the ever-evolving nature of social media presents diverse opportunities in 2024 for a wide range of industries, including the wealth industry.

REAL CLEAR CRYPTO: AR & VR Catalysts are Coming

As we step into the New Year, the tech world is poised on the cusp of a monumental shift, particularly in the realms of Augmented Reality (AR) and Virtual Reality (VR).